Last Updated: September 1, 2026
Behavioral Iridology (“Behavioral Iridology,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the information you provide when you visit our website, purchase our products or services, participate in our programs, or otherwise interact with us.
This Privacy Policy explains what information we collect, how we use it, how we protect it, and the choices available to you.
Our business is based in Tempe, Arizona, United States, and we provide products and services to customers in the United States and internationally.
The information we collect depends on how you interact with our website and services.
You may provide information when you:
Depending on the service or interaction, this information may include:
If you choose to submit photographs of your eyes, we use those photographs to examine and interpret visible patterns in the iris as part of the Behavioral Iridology services and educational framework we provide.
Iris photographs submitted to us are used for the purpose described above. They are not used by us to diagnose medical conditions or provide medical diagnoses.
We do not use submitted iris photographs for biometric identification.
When you purchase products or services, payments may be processed through Stripe and PayPal, depending on the payment method you select. WooCommerce is used to facilitate e-commerce functionality, including shopping carts, checkout, orders, and related transaction processing. These providers may collect and process payment and transaction information according to their respective privacy policies and terms. We generally do not receive or store complete payment-card information ourselves.
We may use information we collect to:
We will not use information for purposes materially different from those described in this Privacy Policy without providing appropriate notice where required by applicable law.
Our website and services are not directed toward children under the age of 13.
We do not knowingly collect personal information from children under 13 without appropriate authorization. If you believe a child has provided personal information to us, please contact us so that we can evaluate and, where appropriate, delete the information.
Some jurisdictions establish different age thresholds or additional requirements concerning children’s information. Where applicable law provides greater protections, we will comply with those requirements.
We do not sell your personal information.
We may share information when reasonably necessary to operate our business and provide our services, including with:
Service providers receive only the information reasonably necessary to perform the services they provide to us.
We may also transfer information in connection with a merger, acquisition, reorganization, sale of assets, financing, or other business transaction, subject to applicable law.
Our website may use cookies and similar technologies to:
The specific cookies and technologies used may change as our website and services evolve.
You can manage certain cookie preferences through your browser and, where available, through our website’s cookie controls.
For additional information, please see our Cookie Policy.
If you subscribe to our email communications or otherwise provide permission to receive marketing communications, we may send you information about products, services, educational materials, events, and other offerings.
You may unsubscribe from marketing emails at any time by using the unsubscribe mechanism included in the communication or by contacting us.
We may continue to send transactional or service-related communications when reasonably necessary, such as order confirmations, appointment information, account notices, or other communications related to a transaction or service you have requested.
We retain personal information for as long as reasonably necessary to provide the requested products or services, maintain business and transaction records, fulfill the purposes described in this Privacy Policy, resolve disputes, enforce agreements, comply with legal obligations, and protect our legitimate business interests.
Retention periods may differ depending on the type of information and the reason it was collected.
When information is no longer reasonably necessary for these purposes, we may delete it, anonymize it, or securely dispose of it, subject to applicable legal and operational requirements.
We use reasonable administrative, technical, and organizational measures designed to protect information against unauthorized access, disclosure, alteration, loss, or destruction.
However, no method of transmitting or storing information over the internet can be guaranteed to be completely secure. We cannot guarantee the absolute security of information transmitted to or stored by us.
Because we are based in the United States and serve customers internationally, information may be processed or stored in the United States or in other countries where we or our service providers operate.
Privacy and data-protection laws may differ between countries.
Where applicable law requires specific safeguards for international transfers of personal information, we will take steps reasonably necessary to comply with those requirements.
Depending on where you live and the laws applicable to you, you may have rights concerning your personal information.
These rights may include, where applicable:
The availability and scope of these rights vary by jurisdiction.
To exercise a privacy right, please contact us using the information below. We may need to verify your identity before completing certain requests.
If you are a California resident, California law may provide you with additional privacy rights.
Depending on the circumstances, these rights may include the right to know about personal information collected about you, request deletion or correction, and obtain information about certain disclosures or uses of personal information.
We do not sell personal information.
California residents may contact us using the information below to exercise applicable rights.
We will not discriminate against you for exercising privacy rights provided by applicable law.
If you are located in the European Economic Area, United Kingdom, or another jurisdiction with comprehensive data-protection laws, you may have additional rights under applicable law.
Depending on the circumstances, these may include rights to access, correction, deletion, restriction, objection, portability, and withdrawal of consent.
Where required, we will identify the applicable legal basis for processing personal information and provide additional information concerning international transfers and applicable safeguards.
Our website may use third-party services to provide specific functionality. These currently include:
We may update this Privacy Policy from time to time to reflect changes in our practices, services, technology, legal requirements, or other circumstances.
When we make changes, we will update the “Last Updated” date at the top of this page.
Where required by law, we will provide additional notice of material changes.
If you have questions about this Privacy Policy or would like to exercise an applicable privacy right, please contact us:
Behavioral Iridology
Tempe, Arizona, United States
Email: info@behavioraliridology.com
For privacy requests, please include enough information for us to understand and respond to your request. We may request additional information to verify your identity where required or permitted by law.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
