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What Is BI

What is Behavioral Iridology?

Discover how the patterns in your eyes can reveal insights into your personality, emotions, relationships, and inherited family dynamics. This free introductory booklet is the perfect place to begin exploring the remarkable story your eyes have to tell.

What if your eyes could reveal more than your eye color? This free introductory booklet will introduce you to the fascinating world of Behavioral Iridology and show how the structural patterns within the iris may offer insights into your personality, communication style, emotional tendencies, and inherited behavioral patterns. You’ll discover how Behavioral Iridology combines iris analysis with family dynamics to help explain why certain relationship challenges, emotional triggers, and life lessons repeat throughout your life. Whether you’re seeking greater self-understanding, stronger relationships, or a deeper appreciation of your own unique journey, this booklet provides the perfect place to begin. 

Download your free copy today and take the first step toward discovering the remarkable story your eyes may have to tell.
Free Discovery Call

15-Minute Discovery Call

A complimentary 15-minute conversation to explore your questions and identify the best next step on your journey.

Curious about Behavioral Iridology and wondering if it’s right for you or your practice? This complimentary 15-minute Discovery Call is an opportunity to ask questions, gain clarity, and explore how Behavioral Iridology can support your personal or professional journey. Whether you’re interested in understanding your eyes, learning more about the Behavioral Iridology model, or discovering how this work could complement your existing practice as a therapist, counselor, coach, healthcare provider, or wellness professional, Jim will help you explore the possibilities. Together, you’ll discuss your interests, answer your questions, and determine the most appropriate next steps—whether that’s further education, professional training, or simply gaining a deeper understanding of this unique approach to personality, relationships, and human behavior.

Iris Positions Chart

Iris Positions Chart

Discover how positions in the left and right eyes reveal inherited qualities, recurring experiences, and opportunities for growth.

Iris Positions reveal the inherited traits from your mother, (left eye), and father (right eye). Just because you have a spot or opening in your eye does not imply there is something wrong with you, it means this is what you will experience in your everyday life. Learn to embrace it and work with it there are not enough sex, drugs and rock and roll to make these feelings go away for long. Embrace the learning and enjoy the ride.

Basic Iris Video Series Sampler

Basic Iris Video Series Sampler, Lessons 1-10

Get a preview of Learn to Read the Eyes For Personality. This free sampler features short excerpts from the teaching videos in all 10 lessons of the Basic course, so you can see what you’ll learn and get a feel for how I teach.
Advanced Iris Video Series Sampler

Advanced Iris Video Series Sampler, Lessons 1-8

Explore the next level of Learn to Read the Eyes for personality. This free sampler features short excerpts from the teaching videos in all 8 lessons of the Advanced course. Please make sure to watch the Basic Series first as it establishes the baseline for the advanced levels.

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